Referral Marketing: Lead Generation Through Word-of-Mouth

Learn how to grow your business at an accelerated rate with the cost-effective strategy of referral-based marketing.

English (US) Marketing Fundamentals
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Referral Marketing: Lead Generation Through Word-of-Mouth

Understand why referral marketing is such a powerful method

Utilise a 7-Step referral marketing system to keep a steady stream of new clients pouring in

Identify potential referral sources and how they will be rewarded for referrals

Craft 3 different types of requests for referrals

Implement a follow-up strategy to maintain good relationships with referral sources

Have an action plan for building and maintaining your referral marketing system